Here's a comprehensive summary of the WWE Wikipedia article:

World Wrestling Entertainment (WWE) is the globe's largest professional wrestling promotion, renowned for its "sports entertainment" model that combines athletic performance with dramatic, storyline-driven, and scripted matches. Established in 1953 as the Capitol Wrestling Corporation, the company underwent significant name changes, becoming the World Wide Wrestling Federation (WWWF) in 1963 and the World Wrestling Federation (WWF) in 1979, before its final rebranding to WWE in 2002 due to a trademark dispute.

Under the transformative leadership of Vince McMahon, WWE expanded into a global media and entertainment empire, diversifying into film, video games, and other ventures, broadcasting its popular programming to over a billion homes worldwide in 30 languages. In a major corporate restructuring, WWE merged with Zuffa (the parent company of UFC) in September 2023 to form TKO Group Holdings, a new public entity majority-owned by Endeavor Group Holdings. This move solidified WWE's position as a powerful player in the integrated media landscape, though McMahon later departed TKO amidst a scandal in 2024.